Polyface Pastured Broiler Chickens

written by

Hannah Hale

posted on

October 8, 2024

First, what's a "broiler"? If you're like me, this term doesn't make you think "Oh, a chicken. Obviously". When a farmer talks about a 'broiler', they're not referring to the top burner of an oven specifically made to turn yummy foods black in the time it takes you to blink three times.

Broilers are young meat chickens. These young chickens are selected to be meaty and grow faster than egg-laying type chickens. It's easy to think about the phenotype difference between a basketball player and a lineman in football. That's the difference between an egg-laying chicken and a meat chicken.

Here at Polyface, we purchase our meat (broiler) chicks from an independent hatchery, starting the birds in a brooder for warmth and protection.  They arrive at Polyface completely unmedicated when they're about 1 day old. 

After 3 weeks in our warm brooder, we put them on pasture in floorless 12 ft. X 10 ft. X 2 ft. high portable shelters that we move every day. These shelters have open sides for ventilation.

Each shelter houses about 70 birds. In their 5-6 weeks on pasture, each bird enjoys about 60 cumulative square feet of pasture, given in daily installments.  Think about that. SIXTY square feet PER chicken. A fresh salad bar and a change of bedding each day.  

While chickens only eat 10-15 percent of their diet in forages, those green leaves are like a tonic for health and proper nutritional balance like Omega 3 fatty acids.

Because chickens wake early, we move them at daybreak while the dew is still on the grass and it’s as crisp and succulent as possible.  

The covered shelters protect these vulnerable birds from aerial and ground predators, which are many.  Everything that goes bump in the night likes to eat chicken. 

Half of the shelter over these broilers is shaded. With their white feathers and meaty bodies, broilers like to relax in the shade during the afternoon hours of the day when their bellies are full. 

Depending on growth, we process these birds at 7, 8, or 9 weeks. They eat a non-GMO locally sourced ration that is tested for chemical residues. These birds inhale no fecal particulate like factory birds and always have a fresh place to live.  

Our Polyface broilers get fresh air and sunshine and are in small enough groups to keep from being stressed. Let that sink in for a moment... Folks have wondered why Polyface chicken is so tender, simply falls off the bones, and makes them feel so much better after eating it than commercial counterparts. Our thinking concludes that the same things that are good for people are good for our animals - plenty of fresh air and sunshine, and avoiding stress and 'fight or flight' situations. It just makes sense, doesn't it? 

Our first group of broilers starts in early March and the last bird finishes in late October. We have just one more group of birds on the pasture for 2024! Our entire broiler program is a 6-month on, 6-month off project and we rely on freezers to ensure a year-round supply of these amazing tender chickens.  

Since chickens don’t like snow, the seasonality of our system accommodates the chickens during their most comfortable growing time. It ensures that we have plenty of grass for them to eat. It also ensures that the ground behind them has plenty of time to soak in the nutrients left behind (no need for Polyface to apply fertilizers here!) and strengthen the earth.

Outside of growing and processing broilers for your own family, we're firm believers that choosing Polyface broiler chickens is one of the very best choices you can make for yourself, your family, and the Earth we've been given to live on. I encourage everyone I meet to come to Polyface sometime during summer and see this amazing (yet simple) system for raising the best chicken on earth.


Live well,

Hannah

broiler

Chicken

seasonal

More from the blog

Short of Turkeys and Beef

For the first time in many years, we’ll be short of turkeys for Thanksgiving.  Consistent with our policy of full transparency, here is why.  And we’ve been short of beef now for some time.  The underlying theme of this explanation is to inform you completely about why and what we’re doing about it. Unlike many businesses, we don’t call up other outfits to supplement ours when we’re short.  We figure out how to produce more and until then, simply run behind. Because of that, when we explore new markets, we can’t adjust our inventory instantaneously.We’ve had a couple of incredibly exciting market developments this year.  We’ve always tried to experiment with new opportunities when markets request product.  You never know which ones will be long term, short term, positive, or negative.  Over the years, we’ve given away turkeys when we overproduced due to assuming a certain market opportunity would come through; that’s not financially viable.  As a result, we’re pretty careful about expansion. Three years ago, a large corporation in Virginia asked us to supply turkeys and Christmas hams to their 300 employees.  We had no idea they would hang with us this long, but here they are, happy and showing unbelievable loyalty.  We’ve been reluctant to count on them simply because these kinds of things normally don’t last.  But isn’t it exciting and even exhilarating that a big company is buying our kind of turkeys and hams for their employees? The other thing that developed—and these things develop slowly—was Azure Standard asked us to supply them with 1,000 turkeys as a trial to see if their customer base would like them.  By the time that deal was formalized, we were too late to order more turkeys and did not have the full number for them, but we we did the best we could.  Some of you who are Azure Standard customers will no doubt see our turkeys pop up on their sales platform. When an engine going somewhere wants to hook to us, we always try to at least collaborate in an experiment.  That’s where we are; if all are happy, this could be an extremely positive strategic client for us in the future. In the same way, we’ve been contacted by a new internet marketing outfit wanting some of our beef.  We’ve agreed to let them have five in 2027.  We’re hoping ongoing discussions will lead them to carry our poultry and pork as well—right now they’re only beef. None of this is about building an empire.  It is about collaborating with the cutting edge of authentic food and circumventing Big Food, Big Ag, and Big Pharma.  Innovation comes in many ways.  Polyface perhaps leads the world in the production element.  But processing, marketing, and distribution are also undergoing innovation and staying relevant is a daily objective.  That some of the most creative significant players in the integrity food movement are asking us to play with them is wonderful.  They could just handle industrial organic meat poultry, which doesn’t see pasture and doesn’t enjoy the happiness context of Polyface livestock. But they’re talking to us, and that’s awesome. All innovation carries a ragged edge as it develops, refines, and hopefully becomes efficient over time.  Thank you for indulging us the freedom to explore these new venues and to collaborate with some of the best players in the good food movement.  As you can imagine, growing and experimenting create their own sore muscles.  Being short is not fun for either of us, but be assured it’s not because our animals are sick or we’re getting tired of being farmers. You can laugh at that. It’s because, true to our history, we are committed to putting food worth eating on plates held by friends.  We count you as friends; that’s why we’re taking you on this little explanation behind the curtain.  Hang in there and thank you, thank you for your loyalty and patronage.